Some tidbits about SEO
I think that legitimacy is best. Sometimes it’s a hard line to walk … Especially when you have clients begging for questionable stuff….And YOU need to pay your bills.
The one thing I can share is this:
Remember this is your web too. Don’t Pollute or Dilute, Hoot! Hoot!….Hoot!
Here’s just some of the guidelines which I agree with and promote to my clients. I received this within an email campaign and it coincides with my beliefs, so I thought I’d post it. But, Credit for these tidbits go to:
Jennifer Horowitz the Director of Marketing for SearchEngineWebPromotion.com
“The Do’s and Dont’s of SEO for 2006…
Don’t:
Have hidden text on your web pages
Have paid links or other links that are not within Google’s quality guidelines
Overuse internal links or anchor text
Steal other people’s copy (like this)
Optimize your site yourself unless you are sure you are 100% clear on all steps and guidelines, and have a lot of time
Panic if you aren’t in the engines yet, it’s not too late to get in the game.
Do:
Follow best practices – stay within the engines’ guidelines
Avoid Overkill – keep the “nature theory” in mind
Add relevant keyword rich content. The creation of original and quality content is where it’s at
Hire a professional – SEO is a team effort.”
Thanks, Jennifer